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Where to Advertise
by Edison R. Guzman
Many business owners are aware of the common places to advertise, however, there are a few that are not necessarily thought of. Here is a list to help you find additional places to advertise and get the word out about your business.
Each method of advertising should be utilized in direct proportion to your specific need.
- Banners (On and off-line)
- Baseball games (Football, basketball, soccer, etc.)
- Billboards
- Bulletin boards (On and off-line)
- Business Card
- Cable - Still ads, video ads, infomercials
- Cinema
- Direct Mail - Postcards, Letters, Videos, CDs, Floppy disks
- Direct Mailers - Money Mailer, Val Pack, Super Coups
- Directories (Local and regional)
- Entertainment book
- Expos
- Flyers
- General Press - Daily, Weekly, Monthly or Bi-Monthly newspapers and magazines
- Internet - Web site, search engines, banner ads, link exchanges, newsgroups, bbs, affiliate programs, e-mail (opt-in and bulk)
- Local Press - Pennysavers, hometown news, etc.
- Maps
- Placemats - Restaurants, diners
- Point of Sale
- Premiums - Specialty items such as balloons, mugs, pens, t-shirts)
- Press releases
- Radio
- School magazines
- Shopping cart ads
- Sky writing
- Specialty items (Mugs, pens, balloons, etc.)
- Stationary
- Telephone - Telemarketing, prepaid phone cards
- Television
- Trade Magazines - Classifieds, display ads, inserts
- Yellow Pages
I know I've missed a few places to advertise. Therefore, always be aware of new and better places to advertise using the techniques you've learned in this web site.
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